Inline text links are ads that appear as a brief text description in a box with a clear call-to-action makes users curious to find more information on the partner's site. These ads only appear when the mouse pointer is moved over certain words and is perfectly relevant to the content.

Inline text links are great when you want to save valuable space on your web pages; they are also similar to newspaper headlines that raise interest for a distinctive topic. With the possibility of frequent format changes, very few restrictions and no spending for the development of graphical ad formats, text links are a pure, yet effective option to advertise across the internet

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